BARCLAYS_Barclaycard

CONCEPT & PLANNING

- Collaborated with Creative Lead to align on the brief and creative vision.

PRODUCTION

- Photographed stills alongside a video crew in a virtual production studio, maintaining consistency with the overall concept and mood of the campaign.
- Guided talent on set to achieve the intended mood and narrative.

POST-PRODUCTION

- Defined the colour grading and overall visual finish.
- Retouched to ensure consistency with the creative direction.