SMIRNOFF_Must Be Smirnoff Cocktails
ABOUT THE PROJECT
A social-first content suite for Smirnoff’s global Must Be Smirnoff campaign, designed to elevate each serve through mouth-watering close-ups, dynamic camera movement, and character-led styling that brought personality and energy to every shot.
MY CONTRIBUTION
Defined and led art direction across set design, props and styling.
Maintained art direction on set, working closely with the wider production team and client.
BTS THROUGH MY LENS
