SUSHI DAILY_Product content creation
CONCEPT & PLANNING
- Developed visual direction for each brief through curated references and presented ideas to client.
- Led prop and food styling, including selecting and sourcing.
PRODUCTION
- Led and executed shoots independently, shaping composition, lighting, styling and overall visual tone. Liaising with client on set.
POST-PRODUCTION
- Selected and retouched final images to ensure consistency with creative direction.
- Defined the colour grading and overall visual finish.